Eerlijkheid net zo goed als geld

ENN: Brain reacts to fairness as it does to money and chocolate

The human brain responds to being treated fairly the same way it responds to winning money and eating chocolate, UCLA scientists report. Being treated fairly turns on the brain’s reward circuitry.

Almost half the time, people agreed to accept offers of just 20 to 30 percent of the total money, but when they accepted these unfair offers, most of the brain’s reward circuitry was not activated; those brain regions were activated only for the fair offers. Less than 2 percent accepted offers of 10 percent of the total money.

Zou je topbestuurders uit kunnen betalen in eerlijkheid? Of laat dit economisch onderzoek hiermee zien dat een zekere mate van inkomensnivellering goed is voor de samenleving? Of ben ik dan te kort door de bocht 😉 ?